The large bank and financial services group, HSBC, serves hundreds of thousands of customers every year. This bank embarked on a digital transformation journey with Highspot, an AI-powered sales platform. It also teamed up with Accenture to overhaul its HR strategy by implementing a wealth of digital HR management tools.
HSBC developed a digital approach to sales and client services. It implemented HSBC as its core sales enablement solution and revamped its HR tech stack by investing in several digital software solutions.
As a result, HSBC’s sales system sees over 15,000 unique interactions every month, and leaders have noted increased engagement and collaboration across the organization. The organization has also been able to improve shareholder returns and employee experience.
HSBC’s Global Head of Client Development, James Bickerton, has said that implementing this system has provided the bank with “a fresh, exciting experience for our employees and has led to a community around content.”